Archive for the ‘Stockholm’ Category

Hey – it’s Eddie – I’m back in New York and it’s summer! Siren Festival this coming Saturday…bands outdoors on the waterfront in Williamsburg on Sunday…first of all though…I was just trying to remember – did I mention that I went to Stockholm??? xx

OMG – Ida Pyk is on Stylesightings! (I’m gonna post a video I shot with her in Stockholm later today.)

Hey Mom – having a great time in Stockholm and seeing lots of beautiful sights! Love, Eddie

Well Stockholm Fashion Week by Berns is over now for another season. It’s funny how quickly a fashion week can fly by – one minute you’re saying hello to the Facehunter at the opening show, the next you’re riding a friend home on the back of your bike after the closing party. Just because the week is over however doesn’t mean that I’m finished posting photos just yet. Oh no – there are quite a few more photos to come from the fashion week venues and from the streets of Stockholm. I’m heading to Oslo tomorrow as well…so photos next week from Oslo and Stockholm…it’s Stylesightings Summer in Scandinavia tour 2009! I should totally make tour t-sirts with streetstyle photos on the front and give them away or sell them in like a parking lot or something. haha xo eddie

When trying to not only maintain but grow a fashion label in the midst of a recession, it probably doesn’t hurt to be thought of as cheap. That’s especially true when your line is thought of as well-priced (cheap), yet forward thinking and innovative on the design side (not cheap). That’s the best of both worlds and it goes a long way toward explaining the success of Cheap Monday. Their show and after/drinks thing was the biggest and coolest thing on the somewhat reduced show schedule this season in Stockholm. It was held in a huge, nearly hanger-sized space…on the grounds of an old telephone factory on the outskirts of the city…now the home of Konstfack art college. Here are some of the kids who turned up on the night. Yeah it was at night…it stays light outside until around 11pm here this time of year. xx eddie

Hey – it’s Eddie here. Yeah I’m in Stockholm for Fashion Week by Berns at the moment. I saw cool shows yesterday from Dagmar, The Local Firm, and Cheap Monday. Cheap Monday – with new creative director Ann-Sofie Back – put on the biggest show of the day by far. (More about that later.) Today and tonight are less about shows, more about presentations and store openings and parties. Here are some of my shots so far…xx